Top 9 Makeup Influencers: The Ultimate Guide

Makeup is an important part of any beauty routine and is often used to help enhance one's natural beauty. In recent years, the beauty industry has seen an influx of influencers who use social media platforms, such as YouTube, to share their makeup tips and tricks with the world. These influencers have become hugely popular and have amassed millions of followers. In this guide, we will explore the top YouTube makeup influencers and what makes them so successful. 

1. James Charles – James Charles is one of the most influential makeup artists on YouTube, with over 24 million subscribers. He is known for his creative makeup looks and tutorials, as well as his brand collaborations with Morphe, Covergirl, and more. He often uses his platform to promote self-expression and inclusivity, which his fans appreciate.

Check out his channel here: https://www.youtube.com/channel/UCucot-Zp428OwkyRm2I7v2Q

2. Jeffree Star – Jeffree Star has been a staple in the makeup industry for many years now and has over 16 million subscribers on his YouTube channel. He is known for his edgy makeup looks and unique products, and his YouTube channel offers a variety of tutorials, product reviews, and more.

Check out his channel here: https://www.youtube.com/user/jeffreestar

3. NikkieTutorials – NikkieTutorials is one of the most popular beauty YouTubers, with over 13 million subscribers. She is known for her stunning makeup looks, and her tutorials are filled with helpful tips and tricks. She also offers product reviews and collaborations with some of the biggest makeup brands.

Check out her channel here: https://www.youtube.com/user/NikkieTutorials

4. Jackie Aina – Jackie Aina is a beauty YouTuber with over 4 million subscribers. She is known for her honest product reviews and tutorials, and is an advocate for inclusivity in the beauty industry. She often speaks out against racism and discrimination in the beauty industry, which her fans appreciate.

Check out her channel here: https://www.youtube.com/user/lilpumpkinpie05

5. Manny MUA – Manny MUA is a popular beauty YouTuber with over 4 million subscribers. He is known for his creative makeup looks and often reviews new products. He is also an advocate for inclusivity and often speaks out against racism and discrimination in the beauty industry.

Check out his channel here:https://www.youtube.com/user/mannymua

6. Michelle Phan  Michelle Phan is one of the most popular YouTube makeup artists of all time, with over 14 million subscribers on her channel. She is known for her creative tutorials and stunning looks, as well as her collaborations with some of the biggest makeup brands. She is also an advocate for self-expression and inclusivity in the beauty industry.

Check out her channel here:https://www.youtube.com/user/michellephan

7. Bethany Mota  Bethany Mota is a popular YouTuber with over 8 million subscribers on her channel. She is known for her Honest product reviews and creative tutorials, as well as her collaborations with some of the biggest brands in the world. She is also an advocate for self-expression and inclusivity in the beauty industry.

Check out her channel here: https://www.youtube.com/channel/UC3EKQ1iavfVN_W8LNU6UDHA

8. Tati Westbrook Tati Westbrook is one of the newest YouTube makeup influencers to hit it big, with over 2 million subscribers on her channel so far. She is known for her creative tutorials that are often filled with helpful tips and tricks, as well as product reviews and collaborations with some of the biggest brands in the world. Her YouTube videos are sure to help you achieve that perfect look!

Check out her channel here: https://www.youtube.com/channel/UC2NlxBZPcJbz9IaqPcG0M_jA

9. Kayla Itsines Kayla Itsines is one of the most popular YouTube fitness influencers, with over 14 million subscribers on her channel. She is well known for her creative and challenging workouts, as well as her collaborations with some of the biggest brands in the world. Her YouTube videos are sure to help you achieve your fitness goals!

Check out her channel here: https://www.youtube.com/channel/UC5F5NOY1cwz2DXlxPxKfjNA